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A Boss Babes Guide To Business Building - Blog 1

28th September 2018

#bossbabe101#business start up#makemydayblog

A Boss Babes guide to building her business (and surviving) In the 21st Century 

 

The idea for this series of blogs came about during my never-ending struggle to juggle the demands of being a working woman, while actually trying to fit in having a life alongside my work.

I try my best to run my business, which in my case involves being over ambitious and continually trying to scale and develop my business, while frantically trying to do all the other things a well-balanced life has to offer... and let me tell you it's hard work! In the time I have run my own business I have had a lot to contend with and had to juggle a lot of it around my work! During the early stages of setting my business up we moved house and had to renovate where we currently live. This was not only financially a struggle it made it very difficult to give my all to my work. When you have other things that need your attention while running your own business, you pretty much burn yourself out trying to do it ALL!

Just wing it, eyeliner, life, business, the lot! 

In 2017 I got married. I planned my wedding and got married in less than one year! I organised the whole of our wedding on my own while catering for in excess of 100 bridal clients that all wanted hair and make up for their own weddings!  Since being self-employed I have undergone major surgery twice and you don't get holiday pay or sick pay you know! These are just a few examples of how you have to contend with 'life' while running your own business. Lots of my friends who run their own businesses have children too and that just BLOWS MY MIND ! Year on year my business has grown, In the last two years, I have expanded my business going from freelancer to opening my make up studio but when I reflect on what I have achieved I know that 99% of the time I felt like I was just winging it!

I've had to self-teach and figure it out along the way

You see if you didn't already know I would just like to point out at this stage none of this stuff came with a handbook! I have had to self-teach and figure it myself out along the way. Eventually 4 years after I first started my own business I can finally say I've sussed a decent amount about business  out! I SO wish I had met me now, back then, when it all started! That very school of thought is what has lead me to where I am now. I want to share what I know with other women, women who may benefit from a little helping hand. I know how truly suffocating and isolating it can be running your own business and sometimes you just wish you had someone you could turn to for help or guidance!

You will often hear me refer to being a Boss Babe,

But what does it Mean?!

Who is a Boss Babe?

A boss babe is a strong independent woman with more than just hopes and dreams. She is a go-getter that sets her sights on her goals and goes for it. She knows what she wants out of life and she makes no apologies or excuses for who she is! She's not afraid to break the mould and to pave her own way. She has passion, authenticity, ambition, confidence and determination. A boss babe is a business-minded woman who rises by lifting others.

 

Ticking all the boxes and still not seeing results?

You need to set goals!

To be a successful boss babe as well as all the things above you also need lots of other things too, the tick list never really ends... Sorry! An obvious thing that hasn’t made a feature in this blog yet is your talent, you need a skill - something you can sell! My skill is doing make up and hair, I make my money selling it. It is really simple maths! Your skill should definitely be something you are naturally good at or can be better at if you spend some time practising. Being passionate about your skills is also a sure way to make more money, so choose wisely!

 

You also need direction and you won't get that without a master plan.

That's what us business-minded women like to call GOAL SETTING! You need to plan where you want to get to and work back from that point to where you are now. This way you can work out what you need to achieve to make your goals happen. This is reverse engineering, no boss babe business plan is complete without it.

 

You are a good as the people you surround yourself with...

Think about it!

What you really need is the encouragement and support from the people around you. This is invaluable to your business and your mindset. When you run your own business you will often lose some people along the way and you will learn to make room only for the people that inspire you, encourage you and lift you. One of the biggest pieces of advice I can offer you is trust your gut! If someone drains your positivity or your energy cut them loose, there is no room for dead weight when running your own business! If the people around you are underachievers, or if they have no aspirations of their own, it's likely if you are not careful you will stay in that place with them.

 

Sorry but a Boss Babe makes sacrifices!

Living for the weekend just doesn't work when you're a boss babe. You need to get business minded and quick! Don't expect to work a 9-5, Monday - Friday working week when you are setting up any business! When we are running our own business, particularly in the early stages we have to make sacrifices, for example, a party lifestyle is a big no-no! We all have friends that we love to go out and drink our own body weight of alcohol with BUT spending time with those friends isn't what is going to make our business soar! I love to let my hair down and party hard, but my partying was preventing me from giving my business the best possible chance of succeeding. When I stopped going out as much I lost friends. They just didn't understand where I was in my life or what I needed to do and I saw that as a shame, but it was more of a reflection on where they were in their lives than where I was in mine. I found my anxiety levels increased when I drank more at the weekend, lost sleep and stayed out till all hours of the night. I had to make a choice which rocked the boat at home too. My now husband loves to party and when I had to break the news to him that I had to calm down he too was a little resistant. Don't get me wrong over time you find a balance and we have been to Ibiza every year since I've had my own business.

 

The simple fact is there is no quick fix to becoming a business-minded woman, or to running a successful business. It may be that you are at the stage where you have ticked all these boxes and you want to take it to the next level so badly, but it is just not happening for you, yet!...

 

Now I look back I realise how my freelance business life felt easy, I did my work, I got paid, my money was mine and that was it! The money was good and I was pretty flush.  I should have enjoyed that time as much as I could but instead, I longed for more success, which comes with more sacrifice and more responsibility! I now wanted what I considered a 'proper business'. Looking back I can actually see that's exactly what I already had, but I guess there was just something about having my own studio that was more appealing. I think that bricks and mortar made it all seem more tangible and like a real-life business. Maybe I thought having the studio would give me the professionalism that my freelance work lacked (working from home to home, setting up on kitchen tables and in hotels). I think I also wanted recognition for being more than just a hair and make up artist. I felt like this was the natural progression for me and I wouldn't change a thing, but again if I knew then, what I do now, I know I could have done it better! My advice to anyone who is freelancing is: learn as much as you can about business NOW, streamline your business before you start to try and scale it. Make sure you are ready and prepared for the next steps now.

 

 Knowledge is so, so powerful!

You need to educate yourself as much as possible, 

Ask yourself 'do I know enough stuff'?

In the beginning, I had no clue what I was doing business-wise, I wasn't a natural born businesswoman. My only saving grace was that I had pretty much lived on my own since 17, so had some life experience on my side and having to be independent of a young age has made me resourceful and tenacious. I had to learn lots of 'stuff' fast! You soon realise too that you never stop learning, especially if you want to progress! Even in the last year, I have invested time and money in to completely reeducating myself with books, training, seminars and workshops! You need to continually develop your skills and don't be fooled into thinking you know it all! Let me tell you when I first started out I really had no knowledge compared to what I do now, but I think initially because I was skilled and experienced within my field I thought that was enough. 

 

Don't let being scared hold you back...

Another life lesson I have learnt is NOTHING GROWS IN YOUR COMFORT ZONE and if there is just one thing you take away from this blog, then please make it that! My attitude has always been giving it a go and hope for the best. I throw myself into something and try not to feel the fear. I'm not saying fear is a bad thing, but for some people, this mentality won't work for them. It may be that your personality needs you to be more cautious and you can't ignore the fear that new things may bring. I think sometimes you can be too fearful though and you may believe you are being cautious and it's actually not useful. Often we can use our fear as an excuse to hold us back! I think the key for me has been being more prepared. Make educated decisions and take calculated risks! I've had to overcome severe anxieties to get me to where I am today and I am continually trying to push myself out of my comfort zones to learn or achieve more. It's easy to not achieve something because you didn't try but so much more satisfying to fail having given it a go than not at all. Did you actually fail if you gave it a go? I would argue not because it is more than most people do! Go on.... Get out there and give it a go!

 

So what's next for me? and maybe you?

I want to share my skill and my 'stuff' with you and help you along your way! I wish I could go back to the beginning and now then what I do now! However, I don't have a time machine, so that's never going to happen, but I can help other artists or creatives along in their journey. Which brings me right back to one of the most important ways to become a boss babe... You rise by lifting others. Training people in my skill has always made me feel so good and naturally once you become an expert, you then place yourself, training others! But isn't it amazing that not only can I teach people the creative stuff I can also help them with their business too. My Pro Courses and workshops are well underway and I am really excited to see all the new faces and meet all my new students over the next year and teach them all the 'stuff' I have learnt along the way!

 

Be a Boss Babe - Rise by lifting others  

 

All Courses, Masterclasses and workshops can be found on my website. 

for more information, you can email hello@makeupbymakemyday.co.uk

Suezanna xoxo

 

 

 

Recent Testimonials

Suezanna was lovely, I showed her pictures I'd collected during my trial and she worked her magic on what would suit me and my wedding theme. On the day she made me and my bridesmaids feel amazing going beyond my expectations! We had so many compliments, I would highly recommend Suezanna. She also worked wonders with my eyelashes!

Emma Sadula

I had a great experience with Make My Day. Suezanna was amazing. Lovely, friendly and listens to what you want and helps make it work! I had a mini nightmare with my wedding hair and we worked through the options on the day - nothing was too much trouble! Thank you

Ellie Birch

I can not thank enough for yesterday's hair and make up for a wedding I went to. I could not have been happier with the results, such a lovely lovely person who made me feel so at ease X

Carolyn Brown

Make up lesson by Suezanna at Make My Day fully recommend! I found Suezanna online and enquired for Make Up Manic Mandy's birthday girlie day. We all had a great experience from start to finish and learnt a lot of new techniques. Suezanna instantly made us all feel comfortable, she was easy going, professional and went the extra mile to make sure we all got everything we could from our tutorial. She kept in touch from the date of enquiry to make sure the lesson was tailored to exactly what we wanted from the experience and left with 5 very happy customers! Would definitely book with Suezanna again! Xx

Stephanie Mowat

I had a makeover by suezanna and she made me a princess. Wait a minute that is my name...

Princess Miriam Adams

I did the smoky eye master class with Suezanne today, followed by a shellac manicure. She is fantastic! The master class was invaluable, I learned so many new things about how to do beautiful make up. The manicure was also lovely. Suezanne is so friendly, and the salon is very welcoming! Highly recommended xxx

Abby Cally

I was a bride last Saturday and Suezanna agreed to be my make up artist she did a fantastic job with my make up and some of bridesmaids had their make up done with her to they also looked wonderful. She provided us with wonderful service and she is so friendly and lovely to talk to I would recommend her to anyone. All the best with your future business suezanna thank you for everything my husband was gobsmacked xxxxx

Antonia Malin-Graham

Loved my make up lesson, Suezanna put me at ease and was happy to go over how to do something as many times as you need! She definitely has a way of making you feel at ease and it's like you've known her for years! Thank you so much! I'm looking forward to my next lesson xx

Vicki Horrey

Thank you for the amazing Bridemaid hair you did for myself and my 5 fellow bridesmaids . It was the best hair up do I have ever had it lasted all day ( even with high winds and rain). Would highly recommend you to anyone for their wedding or special event ! Xx

Hannah Jhutti

Make My Day is a great place, full of personality like its owner Suezanna. Was there as part of a hen party and we all had a great time getting pampered, we were so well looked after. Such a cool place to hang out too! Highly recommend! Thank you!

Elodie Preston

Massive thanks to suezanna for giving me princess hair for my little boys christening, it took the stress out of getting ready and I was able to relax while having a good gossip! Would definitely recommend.

Maddie Fell

I have never met a nicer girl, she made me feel welcome and I left feeling a million dollars. The conversation was flowing and is totally open to whatever style you are into. Such a talented and lovely person. Hoping to have more events to attend so that I can come back to get styled up again. You truly did 'make my day' thank you!!!

Ellyn Inshaw

Suezanna is absolutely amazing at her job very professional friendly and welcoming. the salon is amazing you should be so proud of yourself well done xx

Natalie Bye

Thank you so much for doing my lashes! They are fab and really natural. Cannot fault them. Will definitely be recommending

Heather O'Sullivan

Very happy with my makeup and hair done for a black tie charity event. Felt at ease - would return and recommend highly.

Claire Nichol

Thank you so much for my beautiful hair and make up on my wedding day, you made me feel and look wonderful!! You're so lovely, and helped me feel really relaxed :) definitely recommend you to anyone, you were really accommodating, kind and generous!! Thank you xx

Tasha Westgate

Thanks Suzy for the amazing hair and make-up you did for me and my bridesmaids yesterday. Still all looking brilliant some 15 hours after application :-) And I didn't feel like I had too much make-up on either which was a worry that I had. Thank you so much for helping to keep everything chilled when we were getting ready too. Cannot recommend highly enough.

Jo Collins

Thank you so much Suezanna for doing mine, my bridesmaids and the mothers makeup for our wedding on 11th June 2016. You were amazing and even though a dog bit you the day before, you didn't let my girls or I down and we all looked fantastic! I believe my bridesmaids have even liked your page! Xxx

Siarrad Hunt

Absolutely fab... amazing make up..amazing person just truly amazing overall... you definitely made my day!!

Becca Timlin

Fantastic and so talented, great with children. Made us all look and feel amazing.

Penny Garner

I love a trip to the Make My Day studio! Suzie is always really helpful and happy to help with any questions I may have! I look forward to my next visit

Katie Manning

What a amazing job was worried about my hair and was perfect and my girls xx

Sonia Jessica Masih

Suezanna is amazing at what she does as she makes you feel so welcome and relaxed. She is also a fantastic tutor during the masterclass where she will help you utilise what you already have in your make up bag, providing you witg invaluable skills and techniques!

Rachel Wyles

Can't rate & thank sue enough for making my friends wedding day amazing from the start. She put us all at ease & when to great length to make sure the hair & make up was perfect for the big day! Highly recommended for any occasion, wether it be special or not x

Zoe Adams

I recently did a Smokey Eye masterclass at Make My Day and it was the best money I have spent in a long time. Suzeanna was lovely and friendly, very talented and very knowledgeable. The lesson moved at a good pace and although we were all there for various reasons, I think the whole class learnt a lot. We were able to ask lots of questions and I have gained more confidence and a new found love of make up. I will be going on a big make up spending spree soon and practising the techniques we learnt. I would thoroughly recommend this course to anyone and I will be looking out for more courses that Suzeanna will be doing.

Jane Dashwood

I have only been twice to Suezanna but both times I have felt very comfortable when getting my treatments done and will defiantly be going back for any of my beauty needs. An incredible perfectionist in what she does

Laura Bradshaw

I attended a make-up class here recently and thoroughly enjoyed it. A fabulous studio which I look forward to visiting again soon for another workshop or some beauty treatments. Suezanna was very professional, knowledgeable and easy to talk to, I would highly recommend her. I left feeling like I had learnt so much and it was money well spent. Thanks for a lovely time X

Emma Simmons

I was a bridesmaid last weekend and I couldn't decide if I wanted my makeup done professionally or do it myself. Suezanna agreed to do my make up on such short notice. She was very friendly and easy to talk to. I was completely confident in what she was doing. I loved the make up that Suezanna used. My make up was applied around 10am and it was perfect all day, I didn't have to do any touch ups throughout the day. If ever I want my makeup doing professionally again I'll be sure to send Suezanna a message

Tanya Payne

Suezanna gave myself and 3 friends a make up lesson. It was brilliant! Suezanna is friendly, professional and gave us so many hints and tips. We all have different skin tones and she carefully selected the right shades for our skin. Would highly recommend Suezanna and will definitely be booking up again!!

Claire Holton

Suezanne done my bridel make up and bridesmaids!! I was absolutely over the moon with the results of her talent!! I'm not one for make up but on my special day she made me feel 100 dollars!! I highly recommend her she's a very talented lady xxx

Emma Jane Pugh

Suezanna is a fab make up artist who at the last minute came to the rescue after we were let down by someone else. I was dubious about having my make up done as I've had bad experiences in the past but I loved what she did. Also amazing job on my hair! She listened to exactly what I wanted and sorted it!

Laura Morris

Thoroughly recommend. Spent 2 hours getting tips which were very helpful and another session having my make up done for an event - enjoyed both visits and looking forward to taking my daughter to have her make up done for her prom.

Nicola Enoch

Thank you very much for such a wonderful job on the wedding day, lovely lady with for sure magical skills! You made the bride and bridesmaids feel so special xx

Camesha Jo

As soon as I walked through the door in her stunning makeup studio, Suezanna instantly made me feel at home! She is such a wonderful, genuine & gorgeous lady that is incredible at her job! She made me and my bridesmaids feel like a million dollars! Trust me when I say, she really know what she's doing and take her advice. I can not recommend her enough!!

Laura Cheetham

I attended the smokey eye masterclass, it was absolutely fab! Suezanna was so knowledgeable and patient, she went at a pace that we could all keep up with and spent time with each of us to give us pointers or tips. Suezanna put us all at ease as some of us were nervous about our abilities, she has a way of making people feel at ease and like you've known her for years - beautiful lady inside and out! Thank you so much! I can't wait for bridal makeup lesson later this month xx

Grace Foley

Well yesterday I went to the beautiful makeup studio to have my Makeup trial.Really was nervous as never had anyone do my makeup before.Suezanna is such a lovely person and straight away made me feel at ease.While having it done.The end result was amazing just loved it was so natural just what I wanted.Carnt wait to go back for my hair trial so looking forward to my wedding day and have it all done again.Thankyou

Hayley Marie Carter-Forshaw

Got married last Sunday, 2 weeks before was let down by my make up artist.... Someone recommended Suezanna who agreed to do it at short notice with no make up trial I dont wear any make up, and hadn't liked my previous trial, so wasn't sure what to expect Well I was blown away with how Suezanna made me look...Had my make up done at 9.30 in the morning and when I went to bed at midnight, it still looked as good as when I 1st had it applied with not one touch up all day.. If I could have given 10 stars I would have...thank you soooo much

Siobhan Cashmore

Great creative to work with, created the exact look I was looking for for a recent photoshoot!

Skyla Round

Got my nails done with Suezanna as my original place wasn't free and I needed to find somewhere else asap. Suzanne did a fantastic job with my shellac nails and we had a great laugh. I also love the salon with its vintage feel to it

Sara Bell

The best Studio around!! Suezanna has put so much hard work into her studio to make it the best, it's so beautiful!! She is such a lovely person and her passion for hair & make up is incredible!! Xx

Bayleigh Gibbs

Suzanna often does my hair and makeup for events, nights out, special occasions. Aside from her professionalism, she is creative and a master at her art. She knows what works and gets it right every time. I can't recommend her highly enough.

Helena Marston

I didn't know Suezanna before I chose her to do my bridal hair and make up, we met on the off chance, and I'm so very glad we did. Being someone that doesn't usually wear any make up or have a particular style I was nervous about what to go for. Suezanna put me right at ease and guided me using her experience and knowledge. I was very surprised and pleased after my trial and booked Suezanna immediately. My experience with Suezanna on the big day way equally fantastic. She was early, professional and again put me at ease. The final results left me speechless! I have never felt so confident and beautiful in my life! Thank you Suezanna! And I will most definitely be recommending make my day to any future brides.

Jennifer O'Donoghue

As a special occasion mua myself I approached Suzanna when she advertised her Smokey Eye Makeup workshop. I. Felt like i wanted to refresh and gain confidence in certain areas of my work and Suzanna welcomed me and made me feel at ease to come along to her workshop. At first impressions of walking into her studio I was made at ease straight away. Suzanna's studio is stylish and professional and her knowledge and skills shone through. I would definitely like to visit Make My Day again and treat myself to a special occassion makeup session and a workshop..

Hannah Hodgkiss

Fantastic masterclass!... learnt so much, heaps more confidence, very friendly and welcoming... just what I needed.. can't wait for more!!... xxx

Heidi Scofield

Suezanna did my make up for my friends wedding and I loved it, I had so many compliments on it too. Definitely recommend. Xx

Lisa Shield

Absolutely blown away yet again by the endless talent of this lovely lady...you explain a vision in your head and Suezanna creates it! My mum looked and felt amazing on her wedding day as did my daughter and myself as her bridesmaids, thanks again Suezanna..I cannot recommend you highly enough xx

Steph Steele

Suezanna did my make up for a Christmas party and I had so many compliments I lost count! She really put me at ease and did the make up to suit my dress and style. I can't recommend her enough! Thanks again xx

Verity Rule

Absolutely loved my spray tan for holiday! Suezanna was really professional and made me feel really comfortable. Colour was amazing would definitely use again and would recommend to anyone.

Sarah Donald

I've just had my wedding nails done by Suezanna and I couldn't be happier, I can't stop looking at them! Friendly and professional, I will definitely be coming back to get them done again, I'm a convert! Thank you.

Amy Smith

Booked in early Thursday Morning to have my hair put up by Suzanne for my friends wedding and she couldn't have been any nicer! She fixed my fascinator and put my hair up perfect! By the time the night time came round and my fascinator came out my hair was still perfectly in place! Will definitely be coming back xx

Christy Leigh Dubberley

What can I say!! Suezanna is amazing. I was a bit wary of having someone do my make up as haven't been happy with some makeovers in the past, however from the moment I saw what she had done for the trial I was completely in love with the look, and there was no way I would have used anyone else. On the big day, I was unfortunately really poorly. Suzi arrived to me being really ill, and was fantastic and supportive above and beyond her duties in what turned out to be a pretty traumatic morning! However, she still made me look so good that no one could tell I was poorly, so thank you for saving the day! You're amazing xxxxxx

Ruth Clea

My friends bought me a make up lesson as a birthday treat. The wonderful Suezanna was good fun and helped make us look truely fabulous with tips and tricks I had never tried before. Will definitely recommend and no doubt be back for more lessons or make overs.

Katy Morrison

Suezanna is an amazing makeup artist and hairstylist. She's made me feel amazing on a couple of occasions and I highly recommend her services x

Celia Christie

Suezanna, thank you so much for the amazing hairstyles you created for my gorgeous bridesmaids on my wedding day! Each one was individual yet they all tied in with the same theme! They even withstood the wind and crazy dance floor dancing! Highly recommend!

Jenna Tester

Beauty is being the best possible version of yourself, inside and out.

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